Sabadì – Identity & Packaging

Jolie réalisation du studio créatif italien Happycentro basé à Vérone pour la petite marque Sabadì spécialisée dans les produits de grandes qualité « qui ont un petit je ne sais quoi de magique en plus », je vous propose de découvrir cet intéressant travail autour de l’identité de la marque et du packaging de ses produits. Tous les détails en images dans la suite !

Plus de détails en images dans la galerie

Description originale

Sabadì is a brand that mainly focuses, since its birth, to eatables that have a magic inside. The first product that came out of this brand is a “cioccolato di Modica”, a typical sicilian way of making chocolate, in this case made by extraordinary cocoa selected in Ecuador, in six combinations with strong personality. The raw materials used come from fair trade producers and Slow Food presidia with respect for small indigenous communities, the environment and biodiversity.

We started by studying and designing the logo and entire brand identity, that had to match owner’s mood about business and life in general. Sabadì (sounds like Saturday in italian) is “… perhaps the day that does not exist… the day when we slow down, we reflect on what is really important…”.

We then developed its first chocolate collection designing 6 characters, 6 packages and a crowner. Please enjoy rich flavor at : www.sabadi.it

More about Happycentro

Happycentro is a creative studio based in Verona, Italy. Members including Federico Galvani, Roberto Solieri, Giulio Grigollo, Andrea Manzati, and Federico Padovani. The studio works with clients like Swatch, Nike, New York Times, Eni, Dexia Crediop, Turkcell, Manfrotto Group, ALU, Il Sole 24 Ore, Sony Ericsson, Rai Television and advertising agencies like Wieden+Kennedy Amsterdam, McCann Erickson, Armando Testa, Marimo, TBWA, Saatchi&Saatchi, Ogilvy & Mather.

Credits & copyright Happycentro

GraphicMedias
Il Sole 24 Ore X Happycentro
Il Sole 24 Ore X Happycentro
Photography
RIP by Gilles et Dada
RIP by Gilles et Dada
Medias
Shikun & Binui Solaria Print Campaign
Shikun & Binui Solaria Print Campaign
Medias
10 Years of Toyota Prius
10 Years of Toyota Prius
Graphic
Inspiration – 14 Years / 41 Logos by Mash Creative
Inspiration – 14 Years / 41 Logos by Mash Creative
Packaging
Via Roma
Via Roma